Size once
A big-breed puppy can be four times his size by eighteen months. Buy a bed for the puppy in front of you and you buy again at six months, and again at a year. Size for the grown dog and one bed sees him from puppy to senior.
PAST
Waterloo Park Pop-Up
A table, all four sizes side by side, and a printer so the size answer went home with people rather than staying in their head.
WHERE
Waterloo Park, Waterloo
WHAT IT WAS
Pop-up table
WHAT WE TOOK
All four sizes and a printer
WHO FOR
Anyone walking a dog
PHOTOGRAPHS
01
Four sizes on the grass
Side by side, so the difference between Medium and Large stops being abstract.
02
The answer on paper
We printed the size recommendation so nobody had to remember it on the walk home.
03
Nothing to buy
The size answer is free, and it stays free if you buy somewhere else.
A table, all four sizes, and a printer.
The printer is the part people remember. Someone tells us the breed and the age, we work out the size he grows into, and they walk away holding it rather than trying to keep it in their head until they get home.
Why the four sizes travel together.
Almost nobody can picture the gap between a Medium and a Large from two numbers on a website. Standing next to both of them, with your own dog beside them, the decision takes seconds and it is usually the opposite of what people expected.
Where we'll be next
We take a bed to markets and parks around southern Ontario. Come and put your dog on one.
WHO WE ARE
One bed for big dogs, from puppy to senior.
We are Bruno & Co., a small team in Kitchener, Ontario, and we make one thing: a three-layer orthopedic bed for big dogs, in four sizes. It is designed by us in Kitchener and made to our specification by our manufacturing partner.
What is actually inside it
Three layers, not one bag of stuffing. A memory foam top that takes his shape, a cooling gel layer under it, and a firm base - the layer that decides whether he can feel the floor. Three inches of foam on Small and Medium, four on Large and Extra Large. The whole cover unzips, bolsters included.
30 nights to try it
Every bed comes with a 30-night trial, 100% money back, for any reason, size included. Before you order, tell us his breed and his age and we will work out the size he grows into, free, whether you buy from us or not.
